care hairbrush Art Nouveau

WHAT IF BRUSHING WERE TO REGAIN ITS RIGHTFUL PLACE IN THE " BEAUTÉ " ROUTINE?

Brushing is an extension of your daily hair care routine. The naturally scaly structure of the hair cuticles ( boar bristles ) collects the natural lipid film ( natural oils ) present at the roots and gradually distributes it along the length of the hair. Thi helps coat the hair fiber, protect it, and bring out its shine.

THE BENEFITS OF WHITE WILD BOAR HAIR

• Brings out shine: Applying the " natural oils " to the lengths of the hair enhances its natural luster.
• Adds softness: Regular brushing helps smooth the hair's surface and leaves the strands feeling softer to the touch.
• Naturally nourishes and protects: When applied more evenly, the " natural oils " coats the hair shaft with its protective film.
• Tames frizz: Brushing through the hair helps to organize the lengths and smooth out the fine surface hairs.
• Helps reduce static electricity: Made of keratin, just like hair, the boar bristles help reduce static buildup during brushing.

The Art Nouveau brush is the perfect companion for “ fine to medium hair ” in their daily hair care routine. It is particularly well-suited for hair that lacks luster, lengths in need of softness, and frizz that needs taming.

THE IDEAL care hairbrush FOR

• fine to medium hair, long to very long
• Daily brushing at home, morning and night
• Hair in need of moisture, shine, and softness
• Hair that lacks volume, looks flat, or appears lifeless
• Hair prone to static electricity and frizz
• Space out shampooing and reduce the use of styling products
• Those who appreciate items that are as high-performance as they are elegant

Not recommended for

• Thick, very dense, curly, or very wavy hair: discover our brushes for thick or curly hair
• Detangling: Choose our detangling brushes
• A firm massage or intense scalp stimulation: choose our Art Nouveau brush with white boar bristles and beaded nylon pins

Your “ maison ” routine: On dry, detangled hair, brush from the roots to the ends. Repeat this motion evenly throughout your hair and fully embrace the “100 brush strokes” routine. Just one simple step, every morning and every evening, for transformed hair.

A few minutes to yourself, a gentle, rhythmic motion, from roots to ends. The Art Nouveau “ care hairbrush ” invites you to rediscover a time-honored beauty ritual, where each stroke helps distribute the “ natural oils ” and reveal the hair’s softness.

A few minutes to yourself, a gentle, rhythmic motion, from roots to ends. The Art Nouveau “ care hairbrush ” invites you to rediscover a time-honored beauty ritual, where each stroke helps distribute the “ natural oils ” and reveal the hair’s softness.

HOW TO USE YOUR ART NOUVEAU-STYLE care hairbrush ?

1. On dry hair, detangle the lengths first if necessary.
2. Start with a series of 25 brush strokes, keeping your head straight, from the roots to the ends.
3. Continue with 25 repetitions, tilting your head to the left, then 25 to the right.
4. For the last set of 25 strokes, tilt your head forward and brush in one continuous motion from the roots to the ends.
5. Tilt your head back and gently smooth your hair into place with your hand to preserve its natural volume.

Use gentle strokes and apply comfortable pressure throughout the brushing process.

Inspired by nature, the Art Nouveau brush combines soft lines with precise detail. Its beechwood handle, engraved design, and gold accents come together to create a beauty tool designed to be part of your daily routine as well as to take pride of place on a vanity table.

INGREDIENTS SELECTED FOR SKIN CARE

• 100% white boar bristles from the first shearing: this all-natural brush complements the care provided by fine to medium hair. It distributes the natural oils, smooths frizz, and brings out the shine in the hair.
• Beechwood handle: crafted according to a design developed by the workshops of the " Maison," it features a fluid silhouette inspired by plant forms.
• Natural latex cushion: It reduces static electricity, and its flexibility adapts to the brush's movements for a comfortable brushing experience.

A HANDCRAFTED SET

The coloring and decoration of each handle take shape through a series of manual steps. The engravings are refined and then gilded by hand before the gold ball—which marks the end of the handle—is inserted.

The curves that adorn this hairbrush are engraved and then gilded by hand, in keeping with the sensuous aesthetic of Art Nouveau. This decorative work accentuates the brush’s silhouette and gives it the character of a true work of art.

Entirely made in France, this creation carries on the tradition of the Fournival “ Maison ” Altesse, which has been based in Mouy since 1875 and has been recognized with the “Entreprise du Patrimoine Vivant” label.

Learn more about our materials

Taking care of your brush helps preserve the beauty of its bristles and finish—as well as your hair.

AFTER EACH USE
Gently remove any hair caught between the bristles, either by hand or using the cleaning brush Altesse Studio .

ONCE A WEEK

• Step 1: Soak only the bristles in lukewarm, lightly soapy water.
• Step 2: Gently rinse the bristles with clean water, taking care not to get the wooden handle or the crest wet.
• Step 3: Dry the handle immediately with a soft cloth if necessary.
• Step 4: Let the brush air dry flat, with the bristles facing up.

Check out our complete guide: How to Clean Your hairbrush Properly